AMA (Ask Me Anything) interview with Naresh Vissa, a digital marketing millennial consultant, CEO of Krish Media & Marketing, and a best-selling author of Fifty Shades of Marketing: Whip Your Business into Shape & Dominate Your Competition and Podcastnomics: The Book of Podcasting to Make you Millions.
Naresh turned down an offer from a leading management consulting firm to join a startup company and several years later, launched his own company. In this episode, Naresh and Christie touch on a myriad of topics including:
- How taking a big risk in turning down the management consulting offer from a prestigious firm to join an unknown startup paid off
- Naresh helped the Houston Rockets basketball management team select 2007-2008 draft picks in a remote internship through the use of digital and predictive analytics
- Embracing and exploiting the opportunities digital and its disruptive effects will have across every industry
- Forging into political consulting, the digitization of politics and how it impacted the 2016 U.S. elections, including the launch of Naresh’ newest book, Trumpbook: How Digital Liberals Silenced a Nation into Making America Hate Again